SCENTABOOK

Case study

The challenge

SCENTABOOK is a distinguished fragrance division of Wadi Al Tuffah Paper Products Trading Co., renowned for crafting premium aroma diffusers and essential oils that transform spaces into captivating sensory experiences. With 15+ years of expertise, they combine sustainable practices with innovative scent technology to create products that enhance ambiance, promote relaxation, and leave lasting impressions across residential and commercial environments.

The Challenge & Our Partnership

Despite their exceptional product quality, SCENTABOOK’s brand identity lacked the sophistication to match their market positioning. Their visual communication failed to convey the artistry behind their fragrances, making it difficult to differentiate in the competitive wellness and luxury scent market. Seeking to attract discerning global customers, they partnered with our team to develop a brand identity as refined as their signature scents.

Services Used: Branding
STRENGTH IN BRAND ELEVATION

Business impact

Since partnering with Metasoft, SCENTABOOK has witnessed a significant surge in brand recognition, customer engagement, and market presence. By relying on our expertise in branding and visual storytelling, SCENTABOOK has been able to optimize its brand strategy and generate exceptional results. The outcomes of our partnership include

150%

 increase in brand awareness through cohesive branding efforts

200%

 growth in social media followers and interaction

Trusted Branding Solutions

Through our partnership, SCENTABOOK has experienced a transformative boost in its brand identity and market presence. By leveraging our expertise in branding, we have helped SCENTABOOK establish a premium and cohesive identity that reflects its commitment to innovation, sustainability, and customer satisfaction.
SCENTABOOK has expressed their satisfaction with our collaboration, stating:

“Metasoft has bottled our essence perfectly. The branding they created doesn’t just represent us—it evokes the same emotional response as our finest fragrances.”

For SCENTABOOK, we delivered a focused and impactful branding strategy that included:
  • Brand Guidelines
  • Color Palette
  • Typography
  • Stationery and Merchandise
  • Mockups

+150%

 improvement in brand recognition and recall

+200%

increase in positive customer perception and feedback

90 %

 growth in brand consistency across all touchpoints

300 %

enhancement in visual appeal and professionalism of branded materials