Sip and Scoop
Case study
The challenge
Sip & Scoop is a beloved mobile ice cream experience specializing in handcrafted delights like their signature Strawberry Nutella cups. Their festive trolley brings joy to events across the UAE, turning ordinary moments into sweet celebrations through premium ingredients and contagious enthusiasm.
The Branding Challenge & Our Solution
While Sip & Scoop’s treats delighted customers, their inconsistent branding failed to match their product quality or capture their playful personality. Their visual identity lacked the “Instagrammable” appeal needed to attract event bookings and social sharing. Partnering with our team, we developed a mouthwatering brand identity that’s as photogenic as their desserts.
Services Used: Branding
SWEET SUCCESS IN NUMBERS
Business impact
Since partnering with us, Sip & Scoop has experienced a delicious surge in brand recognition and customer engagement. By leveraging our vibrant branding expertise, Sip & Scoop has transformed their ice cream trolley into an irresistible attraction. The outcomes of our partnership include:
improvement in instant brand recognition
increase in repeat customers
growth in branded hashtag usage
Branding Transformation
Through our creative partnership with Sip & Scoop, we’ve crafted a vibrant brand identity that perfectly captures the joy and energy of their ice cream trolley experience.
The owners shared their excitement about the results:
“Metasoft created branding that’s as irresistible as our ice cream! Now our trolley stops people in their tracks before they even taste their first scoop.”
- Color Palette
- Typography
- Brand Guidelines
+90%
improvement in instant brand recognition at events
+150%
increase in customer-generated content featuring our branded elements
+75%
growth in event booking inquiries
+220%
boost in social media engagement and sharing
