Uniwell General Trading
Case study

The challenge
UGT is an innovative hospitality supplier founded in 2020, providing premium hotel and restaurant equipment alongside sustainable solutions. As a young, dynamic company, they combine quality products with eco-conscious practices to help businesses enhance their operations while reducing environmental impact.
The Branding Challenge & Our Partnership
Despite their excellent product offerings, UGT’s brand identity lacked the cohesion and professionalism needed to compete with established suppliers. Their visual communication failed to convey their dual focus on quality and sustainability, making it difficult to attract premium hospitality clients. Seeking to establish credibility and recognition, they partnered with our team for a complete brand transformation.
Services Used: Branding
STRENGTH IN BRAND IMPACT
Business impact
Since partnering with Metasoft, UGT has seen a remarkable surge in brand recognition, customer engagement, and market presence. By leveraging our expertise in branding, UGT has optimized its strategy and achieved exceptional results. The outcomes of our partnership include:
increase in brand awareness and recall
boost in customer inquiries and engagement
growth in positive customer feedback and loyalty
improvement in brand consistency across all touchpoints
Trusted Branding Solutions
Through our partnership, UGT has experienced a significant boost in its brand identity and market presence. By leveraging our expertise in branding, UGT has optimized its strategy and achieved outstanding results.
UGT has commended our work, stating:
Metasoft gave us the professional identity we needed as a young company. Their branding work communicates our quality and eco-values perfectly – we’re now taken seriously alongside suppliers twice our age.”
Key outcomes of our partnership include:
- Logo Design
- Color Palette
- Typography
- Mockups
+170%
increase in brand awareness and recall
+45%
boost in customer engagement and inquiries
130%
growth in positive customer feedback and loyalty
95 %
improvement in brand consistency across all touchpoints